Steps towards measuring the ROmI of your meeting

Meetovation ensures that you benefit from the time and money invested in your meeting, conference or seminar. ‘Return On meeting Investment’ (ROmI) is an integrated part of Meetovation. It helps you to define the objectives of your meeting and suggests a suitable method of evaluation whether it is in the short and long term.

The steps towards mesuring the ROmI of your meeting:

Aim

The aim and substance of the conference is discussed with the venue operators. Such dialogue is important since conference setups and concepts must be customised to facilitate achieving these aims.

Satisfaction

1st evaluation point: Assessing the satisfaction of participants is the first step in determining the RoMI. Satisfied participants will have benefited more.

Learning

2nd evaluation point: To which degree have participants at the conference achieved new knowledge and found inspiration for new ways of working, etc?

Application

3rd evaluation point: How is this new knowledge applied? Follow-up assessment of how new knowledge has been applied.

Benefit

4th evaluation point: Assessing the benefit of doing things differently, e.g. achieving enhanced product quality or efficiency, greater professionalism or job satisfaction, etc.

Result

The compiled data will form the basis of a RoMI assessment, which in turn will lead to further learning before the next scheduled conference.

The ROI Methodology 

The Meetovation Return on meeting Investment concept is based on The ROI Methodology deveolpped by EVENT ROI Institute. Learn more about The ROI Methodology here ... (PDF)

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The ROI Methodology is a well proven step-by-step process for planning meetings and events and measuring results against objectives. Read Dr. Elling Hamsos introduction to the ROI Methodology here ...