Clone of Albert

Key partners

Notorious Pictures
Ugo Mursia Editore
Space Cinema
UCI Cinemas
VisitDenmark

Market

Italy

Clone of Badehotellet (2014)

Key partners

Scanbox
VisitNordjylland
VisitDenmark

Markets

Sweden and Norway

Clone of The Absent One (2015)

Key partners

Wild Bunch Distribution
UGC cinemas
Air France
Arp-Hansen
VisitDenmark

Market

France

Clone of "Scandinavian dreams" – cooperation with JYSK in China

Market

China

Campaign elements

The primary element of the campaign was an online competition on VisitDenmark’s Chinese website where participants could design their own dream holiday to Denmark and enter the competition to win it. The campaign consisted of online, print and social media.

Clone of Connecting your brand with Denmark

Creating value for your brand and costumers by

> strengthening awareness of your brand through a common story about design, quality and creativity
> strengthening a campaign with exciting content, images, films, competitions, prizes and more
> developing and executing event/guerrilla marketing concepts internationally
> press, PR & social media
> initiating co-branding campaignswith other export brands

Guide to Danish Events for New Year in Copenhagen

Where to Spend New Year's Eve 2017 in Copenhagen

Celebrate New Year 2017 with a bang in Copenhagen! As one of the world's most vibrant and fun-loving cities, there's no better place to raise a glass to fond memories and welcome exciting new adventures. 

Credit Jacques Holst

How to Spend New Year in Denmark

As 2017 winds down (no, we can't quite believe it either), you may have planned to welcome 2018 here in Denmark. If so, well done. You've made the right choice. Why? Well, why not?

It's always fun to experience how different countries and cultures celebrate New Year and Denmark is no exception. There are many reason why you should spend New Year in Denmark, here are just a few.

Photo: HBO Nordic

Vikings: how Denmark inspires the hit TV show

It's that time again. Screaming warriors wielding massive swords. Siblings plotting against siblings. Bloody battles in the rain and mud. Dramatic landscapes to die for. Yep. Vikings is back! This thrilling TV show has returned for a fifth season and we couldn't be happier. After all, Denmark is the home of the Vikings. What's not to love?

Vikings returns for an epic fifth season

How would you like to wander where direwolves roam, mix with the descendants of Wildlings and maybe bump into some actual Game of Thrones cast members? In Denmark you can! Game of Thrones’ terrifying world of dragons, White Walkers and feuding royals may be an imaginary place, but George R. R. Martin has drawn on thousands of years of mad human history to create his epic fantasy. Yes, Denmark looks like a quiet, peaceful kind of place, but its history is as wild as Westeros’.

The Bridge: Explore the Dark Side of Copenhagen

If you're like us you've been climbing the walls waiting for the new season of The Bridge to hit your screen. Well don't panic. Take a deep breath. Relax. The hit Nordic Noir drama returns for a fourth season. That's the good news. The bad news? It looks set to be the last.

lirum larum

Clone clone of The art of Danish hygge (clone)

Hard to explain and even harder to pronounce, the Danish word 'hygge' (pronounced 'hooga') translates roughly to 'cosiness'. It may be hard to say, but that hasn't stopped people finding out that hygge might be a recipe for a happier life. Oxford Dictionaries even shortlisted hygge as one of their Words of the Year 2016! But what is hygge really? Are candles hygge? Woolly socks? As our guide Anna discovers, there's much more to the unique Danish concept of hygge...

The art of Danish hygge

The art of Danish hygge (clone)

Hard to explain and even harder to pronounce, the Danish word 'hygge' (pronounced 'hooga') translates roughly to 'cosiness'. It may be hard to say, but that hasn't stopped people finding out that hygge might be a recipe for a happier life. Oxford Dictionaries even shortlisted hygge as one of their Words of the Year 2016! But what is hygge really? Are candles hygge? Woolly socks? As our guide Anna discovers, there's much more to the unique Danish concept of hygge...

Sun, cuisine, sea, and more

Bornholm Island Highlights

Denmark's easternmost island in the Baltic sea is a sight to behold. The island receives many hours of sunshine and its extraordinary light has a long history of attracting artists. This slow-paced, friendly place is the only place in Denmark where you can walk craggy, granite coastline. Known for pure, white beaches, you can enjoy a unique island culture of round churches, regional delecacies, and quaint fishing villages, all among postcard-perfect scenery.