“Because dressing up is fun”
Won Hundred is a rock and roll inspired Danish fashion brand that offers both men’s, women’s and unisex clothing. The inspiration clearly shows in many of Won Hundred’s designs, where raw attitude and a love for denim and leather have become trademarks for the brand.
Won Hundred has existed since 2004 and was founded by the creative director Nikolaj Nielsen. His vision for the brand is to “create utilitarian fashion, with a focus on details and longevity”. Won Hundred’s styles vary from playful pieces to street wear to the minimalistic design, Scandinavian fashion is famous for. The versatile universe encourages you to have fun experimenting with your style, no matter if you're dressing for work, leisure or a night out.
At Guldbergsgade in Nørrebro, you'll find Won Hundred’s concept store Container 01, where you can find an updated archive of Won Hundred’s previous collections, unique samples and surplus items. The store is located at Guldbergsgade in multicultural Nørrebro, where it enjoys the company of a movie theatre, the beer bar BRUS and many excellent eateries.