copenhagen cafe, travel trade Denmark

Denmark for travel professionals

Superkilen, Travel Trade Denmark

Promoting Denmark

Welcome to Visit Denmark's Travel Trade website. Here you'll find everything you need to promote Denmark as a destination to your customers, from itineraries to toolboxes, videos and images. If you sell Denmark, or want to, we're here to help.


We also provide specific toolboxes and support for the following countries:


Italy   France   Germany   China   USA   UK   Netherlands


Why everyone should visit Denmark!

Yeah, we know. It's cold. Windy too. And it's dark in the winter. But you know what? We still think it's one of the greatest destinations on the planet - and here's why!

All the best bits

Denmark is a place of everyday wonder. Our country is home to hygge, bikes, world-leading foodie experiences, historic castles and savage vikings. Oh, and did we mention we are some of the happiest people in the world?


Denmark is so much more than The Little Mermaid. Take a long look at all our famous sights and don't miss all the special secret spots that we only save for people we like. That's people like you, then.

Be the first to know

Bookmark our international press feed to be the first with all the news about openings and events in Denmark. It's the place to find out about that chic little two-room hotel that nobody else knows about yet...

A map of the kingdom

Find your way around Denmark's cities, towns and islands, not forgetting Bornholm, the sunny island just off the south coast of Sweden.

Just press play

Enjoy a whistlestop tour of the Land of Everyday Wonder with extreme BMX champ Kriss Kyle. Just how many sights can you take in by bike? You'll find out...

Welcome to the Land of Everyday Wonder

Photo: VisitDenmark

Our services

Our range of on-demand services are designed to give you the inside track on our little island kingdom. Don't forget to sign up to our newsletter for all the latest Travel Trade news too!

Themed itineraries

All the incoming tour operators

Downloadable images

Must-see videos

Denmark product brochure

Practical information

Free e-learning solutions about Denmark

You don't have to live in Denmark to know your snegle from your spandauer. Our interactive courses will have you so knowledgeable, you'll be indistinguishable from the locals (and if you want to learn Danish too, there's always Duolingo...)

Become a Copenhagen expert

Become a Denmark expert (US)

Become a Denmark expert (UK)

Become a cruise expert

Now, what else do you need to know?

Need somewhere to stay for a discerning couple? Ideas on the best places to eat beside the sea? Or maybe you just want to delve into all the best ideas for a trip that will knock the socks off your clients. (You can also see our complete online catalogue here.)

Where to stay

Where to eat



Don't leave without reading this!

More must-know information so you don't leave any question unanswered. 

Allllll about Copenhagen

Copenhagen has its own travel trade site for those arranging tours and trips to Denmark's supercool capital city. Take a look at all their options here!

Safe travel in Denmark

Are masks mandatory? Are hotels certified as safe? Which borders are open to Denmark? Get all the latest news on post-corona Denmark right here.